Re: [Ada_list] The problematics of practice currently

I'm going to take documentation to mean work documented in media form
and residing online. Damian's point is well observed, although it's
not just a media art issue and stems from the shift in art consumption
from on site to online. One curator I recently spoke to said the ratio
is about 90/10: visitors to the exhibition website versus physical
gallery visitors.

There's a great essay on this shift from the gallery to the phone in
Artforum, and some of the particular qualities that experience
foregrounds. It notes, for example, that the grey, monochromatic
paintings of Fredrik Vaerslev tend to break the 'pattern matching'
visual behaviour which we engage in when consuming art in this
infinite scrolling mode (tumblr especially but also facebook, g
images, et al). Here's a copy from Tanya Leighton because the Artforum
version is now behind a paywall
(http://www.tanyaleighton.com/p/p000420/Artforum_summer_2013.pdf).

Actually media arts has an advantage here, in that in many cases the
work was conceived and produced specifically to be presented /
experienced / executed online. Particularly in terms of software or
code-based art, the 'primary work' enjoys all the advantages of the
network in terms of accessibility and distribution, making any
documentation (stills, screencaps, etc) rather moot. Artists like
Rafael Rozendaal or Jonas Lund, making work specifically for the
browser, or the Speed Show format which rents net cafes and presents
one work on each machine, are great examples of leveraging the medium.

I know Damian and others make more installation-based or physical
media work, and as mentioned it's a harder task to shoot, edit and
communicate this back to an online audience. I blame Kickstarter in
setting up an expectation where everyone needs a professionally
produced video under 3 minutes to convey any idea. ;-)

Interestingly though over the last couple years I've noted several
artists, media especially, who have opted to keep these spaces
somewhat separate. That is, letting events and performances IRL occur
while their web presence (site, fb, twitter) is left 'incomplete' or
tangential. Incomplete in that works are just listed in plain text or
referenced, or tangential in that their own work is hardly referred
to, other/wider topics frequently tweeted about, social connections
become more important, etc. Jesse Darling and Ryan Trecartin exemplify
this latter approach, while Brad Troemel (he of thejogging fame) has a
great essay on some of these strategies in "artists looking for an
audience" (http://main.bradtroemel.com/Writing/The%20Accidental%20Audience.pdf).

cheers,
Luke

lukemunn.com
twitter:@lukemunn


On 21 February 2014 12:21, Ian Clothier <I.Clothier@witt.ac.nz> wrote:
> Hi,
>
> Forwarded below is a message from Damian Stewart. What he talks about is
> one facet of a bunch of issues for media practice.
>
> Hi Ian,
>
> To my mind the biggest 'problematic of practice' is that work exists
> primarily in documentation: that the immediacy of experiencing a work in
> person becomes secondary to the quality of the documentation. Which
> means, that both a) having a nice camera and a good eye for film editing
> techniques (or budget to hire someone who does) is more important than
> the actual work itself, and b) works that film well get more exposure.
>
> cheers
> D
>
>
>
>
>
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